The Beginning

Pretty Wild World started as a thought after a wild night in Paris en route to Ghent on the beautiful New Years’ eve of 2013. It was I, Evan Kristine, the founder of this website’s first grand backpacking trip around Europe and Southeast Asia. The excitement and adventure-filled my heart at the time.

On the quiet first morning of 2014, I woke up on sunny, crisp winter weather still in awe how my friend and I got to Ghent with no recollection as to how it happened. My dearest friend just reminded me that the journey went smoothly, and I needn’t need to worry about the how but rather ask the “where.”

Still confused about what he meant by that sentence when it hits me so suddenly – both in the head and in the stomach that he was right. We are both famished, and the question of where to eat surely is a mandatory question at that moment.

We started to walk, and not far from the hostel, something caught my attention, and as I looked to my left then and there I witnessed a beautiful sunrise overlooking Ghent’s canal. At that moment, I realized what I want to do for the rest of my life… I want to explore this pretty, wild world.

The Journey

Once I came back home in Finland to resume my work in the kitchen honing my skills and widening my palette I had a mission in mind, and that is to find a way how to build something to sustain my lust for travel.

For a few months, I learned about website design and all the shenanigans that went with it, and in the Autumn of 2014, prettywildworld.com was born out of a passion for sharing travel ideas and travel tips.

I learned all the hoops and loops on how to grow a website, earn a passive living, and marketing.

In 2018 I realized that after almost four years of hard work and dedication – I created a job for myself so I can finally explore this beautiful world of ours.

The Present

Pretty Wild World was a peanut once but is now a growing and thriving one-stop travel website that is currently receiving over 250,000 monthly visitors and over 2.5 million reach across all social media platforms who are seeking travel ideas as to where to go next.

We are now one of the top websites who focuses on providing inspiring travel guides for Europe and more specifically – the Nordics and Scandinavia.

We aim to give the best travel advice for Finland, Sweden, Norway, Denmark, and Iceland – our main destinations.

Now, prettywildworld.com is a business that sustains a staff of three who continuously gives their best to keep all editorials fresh and updated.

So, the only thing I can really tell you is that it was a journey for me to create this platform, but it sure was fun!

The Goal

The goal for this website is simple – I want to inspire you by giving you the best travel ideas as to where to go on your next adventure, introducing new destinations, and publishing about the top tips in each place.

On top of it all, we’re also writing about the top travel tips so you’ll feel safe and confident during your travels!

Feel free to explore our destinations page and maybe you’ll soon find the best travel idea for your next holiday.

The Founder

I’m Evan Kristine and I’m the founder of Pretty Wild World and as well a travel writer and one of the leading experts on Europe travelthe Nordics, and Scandinavia Destinations. I was born in the Philippines but moved to Finland when I was young to study Culinary Arts and became a successful professional chef that lasted for a decade before moving into a more nomadic lifestyle.

For five years now, I’ve been dedicating all my time to writing and providing the best travel advice I can give to fellow travelers who would like to visit Europe or first-time travelers who need help in planning their trips. 

Nowadays, I’m a full-time travel writer and entrepreneur running Pretty Wild World from my laptop all over the world providing people the best travel tips and tricks and as well useful travel guides to help them on their next great adventure.

I’ve also been mentioned in online publications such as the Thought Catalog and the Huffington Post to name a few and has been a guest writer for several travel websites online where I share my story and journeys from around the world.

With all that said, my goals remain the same for this travel website and that is to only provide the best travel guides and tips to make travelers’ lives easier on the road.

Much love,

Evan Kristine

Founder and Editor-in-chief

Our sister travel websites you can also check out:

  • Thailand Travelogue – For the best Thailand travel guides for first-time visitors
  • The Kitchen Abroad – For budget travelers/bachelors/singles/students who would like to find the best cooking for one recipe
  • Ananas Generation (coming soon) – The place where I share my journey on how to be a successful digital nomad
Photo of Finland during winter used as a banner background for Pretty Wild World. Photo was bought from Shutterstock.
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